Membership site marketing success is based on constantly increasing the distribution of weekly tips and e-mail newsletters. The more you build the size of your e-mail newsletter mailing list, the more likely you’ll profit from newsletter marketing. Here’s a simple tip for using back issues of your newsletter to build your newsletter’s circulation.

Simply add a large sign-up form to the top of the of your newsletter archives, i.e., the page that contains links to previous issues of your newsletter.

Adding a sign-up form to the top of your newsletter archives makes it easy for interested prospects and website visitors to sign up for future issues. Here’s a great example of this idea in action.

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