Oct

15

Learning about membership sites from Public Radio

Filed Under Content

Yesterday, my son and I drove up to Portland, ME, to attend a recording of Public Radio’s Says You, a game of word definitions and derivations. Says You was recording two 1-hour shows in front of a live audience for later broadcast.

Once again, as I noted when I closely studied shows like Prairie Home Companion and David Letterman’s Late Show show, and described in my Published & Profitable e-book, “formula” emerges as the key to success.

On the way home, Christopher and I “reverse engineered” Says You, and identified the show’s formula for success.

A relative handful of elements simplified the production of a 1-hour, weekly show. The “formula” for planning, writing, promoting, and–hopefully–profiting from the show replaces the need to re-invent the wheel each week. In less than 2 days, they recorded a month’s worth of shows.

The question for Membership Site Owners, of course, is: Does your site’s “formula” simplify the on-going creation of new content?

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